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Cheap car leasing deals see new car sales rise again

New car sales figures have revealed that buyers are continuing to be attracted by the cheap car leasing deals available on some of the UK's favourite models. August 2013 saw the 18th month of consecutive rises in the UK's new car market as registrations grew by 10.9 per cent year-on-year.

65,937 cars were registered in August - the final month of the 13-plate - taking the year to date total to 1,391,788 units. Here, we look at the state of the UK's new car market and reveal the brands that are the biggest winners and losers.

Private car registrations up 14.7 per cent year on year

The latest new car sales figures for August 2013 show that private car registrations were up 14.7 per cent year on year. And, it was a great choice of cheap car leasing deals that as responsible for much of the increase, according to experts.

'UK new car registrations have now risen consecutively for a year-and-a-half,' said Mike Hawes, the Society of Motor Manufacturers and Trader's new chief executive. 'Private and fleet buyers are clearly capitalising on attractive deals and new technologies against a backdrop of increasing economic confidence.

'Ahead of the September plate-change, August always has far fewer registrations, but the 10.9 per cent rise this month bodes well for the new 63-plate.'

August is traditionally the second worst month of the year for new car sales ahead of September's new registration period. However, the initial push of the 63-plate in September is expected to deliver at least 7 per cent year-on-year growth in the month, according to the SMMT.

The Ford Fiesta remains the UK's best-seller, followed by the Vauxhall Astra in 2nd place, the Volkswagen Golf in 3rd spot and the Ford Focus in 4th. Next, we look at how the other main brands are performing.

The new car winners and losers

Ford remains a strong performer with the brand achieving growth of 10.45 per cent year-on-year in August. The motoring giant's 11.83 per cent rise in sales in 2013 has outperformed the industry as a whole, boosting its retail share of the market to by 1.3 percentage points, to 13.5 per cent.

Mark Ovenden, Ford of Britain chairman and managing director, said: 'It is significant that private customers have driven up our share of more profitable retail sales, which account for a higher proportion of registrations in the important September sales month.'

The Fiesta remains the UK's favourite car but great contract hire and car lease deals on the Ka, B-Max, Kuga, Focus and C-Max have also resulted in strong sales of these models.

Vauxhall reached 8,242 registrations in August, up by 19.8 per cent on last August's figures. Almost half of these were the popular Astra and Corsa models. In the eight months of this year, Vauxhall's registrations have risen 12.95 per cent to a total of 159,047 units.

Nissan, the UK's fourth largest mainstream brand, currently has a 5.35 per cent share of the market reinforced by an August result of 3,566 registrations that was 26 per cent higher than the same month last year.

At the other end of the spectrum, two Fiat Group brands, Alfa Romeo and Chrysler, were among the furthest to fall in August. Registrations of new Alfa models fell 39.74 per cent to 141 units, while the Chrysler registrations plunged 48.62 per cent to just 56 cars.

Other notable fallers in August included CitroŽn, down 10.37 per cent at 2,575 units, and Volvo, down 11.93 per cent with 539 registrations.

Author-Bio: Vincent Hill is Marketing Executive at First Vehicle Leasing. First Vehicle Leasing provides Best Nissan Car Leasing solutions to all over United Kingdom.
 
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