Radio-Therapy - the first UK radio station to focus purely on disability
Radio-Therapy seems to have gone, can anyone shed any light on this?
Radio-Therapy is the first U.K. radio station to focus purely on disability.
Co-founded by brother and sister team, Tim Saunders and Beks Louise Saunders it is still a very young business. 'It's a very exciting concept and broadcast entirely over the internet,' commented 26 years old Beks who suffers from Still's Disease, an auto immune disease that forces the body to attack itself, and causes joint inflammation and joint deformity.
'There was a gap in the market,' added Tim. 'Until now there have only been a couple of magazines dedicated to disability and nothing else. It was felt that the magazines are not particularly user-friendly or interesting. radio-therapy.co.uk is free to use with the distinct advantage of including relevant, objective editorial. When we initially came up with the idea, we wanted to launch a traditional analogue/digital service that could be tuned into through a normal radio. However, Ofcom informed us that this would not be possible, even if money was not an issue because the airwaves are so clogged up. So we turned our attention to the internet and actually the concept works far better - it's more interactive and we can reach a wider audience.'
'We chose the name radio-therapy because it's a play on words, short and memorable. It's all in the intonation and radio-therapy is exactly what it is - therapeutic radio for anyone with a disability. Also, a short, memorable web address is important. We've had a variety of feedback - positive and negative - many congratulating us but one chap wasn't so keen. He has actually asked us to change the name because he felt it was negative towards those with disabilities.' It is intended that the concept is a positive, non-political experience that inspires its audience.
'Since we launched the site, we've made new friends with many visitors who have really inspirational stories to tell. One example is a P.E. teacher from Wiltshire who was run over by a car three years ago and is now wheelchair bound. Not one to just give up, he started skiing 11 months after the accident and won the Bath Half Marathon a month later. He now skis with the British Adaptive Ski Team (Development Squad),' added Beks. Other fascinating stories come from Gulf war veteran, Allen Parton whose dog, Endal helped breathe new life back into him and Frank Gardner, the BBC security correspondent who was left for dead in Saudi Arabia.
radio-therapy.co.uk has a variety of features that include motoring, travel, hobbies (art, craft, gardening and photography), interactive message board and Rebecca, who is also the site's agony aunt, is always available to chat. 'We have negotiated some fabulous content deals. The first is with Search Press the crafts book publisher who provides a regular project. There is a competition to find the best entry and the winner receives £100 of Search Press books. The second deal is with the book publisher Random House who is not only happy for us to review their books but is allowing us to broadcast 10 minute snippets of their audio books on the site.'
There are competitions too that include the chance to win two flights to any destination with easyJet and a pair of tickets to a signed performance of Mary Poppins in London, courtesy of Cameron Mackintosh.
radio-therapy.co.uk is a self explanatory site and the sound files are Windows Media compatible - these can be downloaded by simply clicking on the red radio icon - so that you can either listen to them immediately or save them for later.
(Submitted website deceased, links removed.)